[01]
Guide
How AI Assistants Choose What to Cite
Citation is the outcome of a pipeline with four distinct stages. Knowing which stage you are failing at is the difference between targeted work and guesswork.
Topic
Fundamentals
Guides covering fundamentals.
3 guides
[02]
Guide
AEO vs SEO: What Actually Changes
Most of your SEO work still counts. A specific subset of it stops working, and one entirely new discipline appears. Here is the honest accounting.
[03]
Guide
What Is Answer Engine Optimization?
AEO is the practice of getting your brand named and your pages cited inside AI-generated answers. Here is what the discipline actually covers, and where it stops.